2008-06-09
Demand for Hybrids Outpacing Supply. By Robert Weisman, BGlobe, June 9, 2008. "Soaring gas prices heading into the summer driving season are sparking record demand for fuel-efficient hybrid cars, resulting in a short supply of the gas-electric vehicles at Boston-area dealerships. While customers in early spring were able to drive new hybrids off lots, dealers now brandish waiting lists for the Toyota Prius, Honda Civic, and Ford Escape... Wait times range from a few weeks to several months, depending on the model and the dealership. Some customers are waiting up to six months for a Prius, the first hybrid to enter the U.S. market and still the most popular... Industry analysts attribute the backup to supply-chain problems. Manufacturers have finally deployed hybrid technology on a wider scale, but they have failed to create a global supplier and transport network that can get parts to assembly lines and vehicles to dealerships in time to satisfy consumers... 'All of a sudden demand has exploded, and they're not ready,' said Kevin O'Marah [of] AMR Research in Boston."
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